What’s Behind Google Acquiring Motorola Mobility?

Posted by on August 15, 2011 in Business News, Patents and Trademarks [ 0 Comments ]

With the economy teetering on the brink of another possible recession, is now a good time to be buying other companies?

Search engine giant Google thinks so, having moved forward with acquiring Motorola Mobility for a cool $12.5 billion, its biggest acquisition to date. The two companies announced the deal Monday (pending regulatory approval), with Google claiming it had several reasons behind the acquisition.

As … Read More





Apple’s Relations… Soured Again

Posted by on March 8, 2010 in Business Technology, Patents and Trademarks [ 1 Comment ]

When the iPhone was released in 2007 it set the bar for all technological advancements, specifically in the area of cell phones. Cell phone manufacturers scrambled to assemble competitive iPhone alternatives, and Apple claimed they were copying their product. In previous years we have witnessed Apple battle Nokia and Palm phone systems over their developments, but it seems Apple is no longer willing to sit … Read More





Avoid a Marketing Mistake: Think Big or Keep it Personal

Posted by on February 17, 2010 in Business Management, Business Valuation, Marketing, Patents and Trademarks, Public Relations [ 0 Comments ]

There’s no better time to build a strong, sustainable brand than when a company is first being established.  However, for smaller, single-person businesses, there may be some question as to whether the brand should be based on the individual, or on a company name. This decision should ultimately be based on your vision for the future of the company.

Begin by asking where you’d like … Read More





Naming Your Business: Top 5 Factors to Consider

Posted by on August 25, 2009 in Business Management, Business Start Up Advice, Internet Marketing, Legal Matters for Business, Marketing, Patents and Trademarks [ 2 Comments ]

You’d probably think twice before going for a trim at Yummy Hair or getting an oil change at Sham Auto Repair, right? Choosing a business name is one of the most important decisions an entrepreneur can be faced with- the name will stick with your company for years into the future, tell customers what your business is all about, and determine branding, online marketing, … Read More





Google Scheduled to Change Trademark Policy

Posted by on May 28, 2009 in Legal Matters for Business, Marketing, Patents and Trademarks [ 0 Comments ]

Google’s new trademark policy, which will allow in certain circumstances the use of registered trademark names by non-trademark holders within an ad copy, will become effective on June 15th, 2009. Under Google’s current trademark policy, trademark names can be used without restrictions only in keyword lists. Trademark holders can request that Google bar the use of their trademarks in ad copies.

Under the new … Read More





Tips for Small Technology Business Owners Considering a Strategic Alliance

Posted by on September 11, 2008 in Business Management, Business Start Up Advice, Legal Matters for Business, Patents and Trademarks [ 0 Comments ]

In the first blog installment of this series, we discussed strategic alliances, why small technology companies should seriously consider entering into a strategic alliance with other companies, and provided factors that a business owner of a small technology company should consider in determining which proprietary technology should be made available for licensing under the strategic alliance. Once you, as the business owner, have identified proprietary Read More





Tips for Small Technology Business Owners Considering a Strategic Alliance

Posted by on June 25, 2008 in Business Start Up Advice, Legal Matters for Business, Patents and Trademarks [ 0 Comments ]

There are many reasons why small technology companies would consider entering into a strategic alliance with other companies.Many small tech companies use these alliances to get access to cash as well as to benefit from the more established channels of distribution, or marketing and brand reputations of bigger, more well-known players.These bigger players on the other hand wish to get access to the brain power Read More