Marketing Fun Friday: Using Your POS Data to Improve Email Marketing

Posted by on March 29, 2013 in Marketing, POS Systems [ 0 Comments ]

improve email marketingDoes your business typically silo its data? Do you simply not know the extent of reporting options for your current point of sale system system?

If you aren’t using customer and sales data collected by your POS to improve marketing campaigns, you’re missing out. The data in your POS system can help you segment your audience into narrowly-focused lists and run effective, high-conversion email campaigns. Read More





Using A Mobile POS… The Secure Way

Posted by on March 7, 2013 in Business Technology, POS Systems [ 0 Comments ]

mobile pos securityMobile POS systems seem to be taking the small business world by storm. Portable, plug-in hardware that makes credit card reading easy and relatively inexpensive has allowed many businesses to begin making sales left and right.

However, many are questioning the overall security of these mobile card readers, and for good reason. Though they cut back on the risk of cash-theft, they could be putting … Read More





10 Ways to Save on Credit Card Processing Fees

Posted by on March 6, 2013 in Business Start Up Advice, Credit Card Processing, POS Systems [ 0 Comments ]

If you’re small business owner, don’t fear the credit card (or it’s many, many fees). We’ll help you trim them down.

If you need more evidence that all those dead presidents in your wallet are … well … dead, consider this: In 2011 just 27 percent of point-of-purchase sales were made using cash, compared with 66 percent made using plastic, according to a survey by … Read More





8 Industries That Have Been Transformed by the Mobile Point of Sale Revolution

Posted by on March 1, 2013 in Business Start Up Advice, Credit Card Processing, POS Systems, Startups [ 0 Comments ]

mobile point of saleMobile point of sales technology has not only increased the number of businesses capable of accepting credit and debit cards, but also transformed the way several industries do business.

From improving customer service to allowing small business owners to ditch traditional storefronts, we’re only just beginning to see the possibilities that on-the-go credit card processing offers.

Mobile point of sales speeds up transaction time — … Read More





POS Trends: What’s New for 2013

Posted by on January 17, 2013 in Marketing, POS Systems, Small Business Efficiency, Social Media, Social Networking [ 0 Comments ]

What does 2013 hold for POS Systems?

We’ve  looked into our crystal ball (well, actually we checked in with industry experts who’ve been looking into their crystal balls) to find out what sort of new and exciting features to be on the lookout for.… Read More





How You Can Use Credit Card Processing to Identify Consumer Trends

Posted by on December 27, 2012 in Business Start Up Advice, Credit Card Processing, POS Systems [ 0 Comments ]

Most business owners know that credit card processing fees are an unhappy side effect of offering convenience to your customers (and hopefully increasing your sales). Every time you swipe that plastic, you’re charged a small fee plus a monthly maintenance fee … and don’t forget any hidden fees your vendor might decide to tack on.

The privilege of accepting credit cards costs small businesses thousands, … Read More





Credit Card Processing: Mobile vs. Traditional

Posted by on November 2, 2012 in POS Systems [ 0 Comments ]

credit card processingAs the world of business evolves, so do the traditional ways of doing things. Credit card processing, for example, has been growing in the online world, and is now finding a place within the mobile industry. With the rise of smartphones, mobile credit card processing processing has gained popularity as a new way to make more sales and connect with even more customers.… Read More





4 Surprising (and Often Unrealized) Benefits in Your POS System

Posted by on October 18, 2012 in Business Software, Business Technology, Marketing, POS Systems, Small Business Efficiency [ 0 Comments ]

For small business owners, the old adage “you have to spend money to make money” is no more true then when it comes to investing in the technology needed to run their business.

A new POS system might cost thousands of dollars up front, but if used for more than scanning barcodes and finding out how much change you owe a customer, that investment can … Read More





Why Your Restaurant Needs a POS System

Posted by on March 24, 2011 in POS Systems [ 2 Comments ]

Long gone are the days of those 400lb cash registers with hundreds of confusing buttons. If you are a restaurant owner in the market for a restaurant POS system, look no further! POS systems, also known as “point of sale systems,” are computerized programs that help your food service business record transactions. You may be thinking, “well I already have a cash register to … Read More





Ever Lose Your Gift Card? New Technology Allows Gift Cards To Be Sent Via Text

Posted by on February 24, 2010 in POS Systems [ 0 Comments ]

Gift cards may soon be a thing of the past.  Target along with other retailers are utilizing text messages in a myriad of ways.  Some are using texting to send coupons to their customers, while Target is using texting as a way for customers to show proof of their gift card.

The way you can retrieve your Target gift card on your phone is as … Read More