Posted by Guest Author on April 1, 2014 in Social Media, Social Networking [ 0 Comments ]
I’ve been in digital marketing since 2008, four years after Facebook first launched. And despite the significant evolution of marketing – it feels like social media marketing has become a bit stagnant. Countless social media tools have come out since to help us make our efforts more efficient. But unfortunately most of these tools and solutions focus on the ‘internal’ management of social media … Read More
Posted by Resource Nation on February 19, 2014 in Social Media, Social Networking [ 0 Comments ]
Small businesses use the Twitter platform in all kinds of ways. Twitter occupies a particular niche in social media, because of the extremely short-form nature of this platform, where posts need to be under 140 characters. So how can you use Twitter in ways that will serve an emerging business, in creative ways that allow you to do more with this kind of social media … Read More
Posted by Megan Totka on February 10, 2014 in Business Management, Business Start Up Advice, Internet Marketing, Marketing, Social Media, Social Networking [ 2 Comments ]
For big brands, Google+ is a good investment – but is it efficient for small businesses? With 300 million monthly active users, Google+ users extend beyond just technology gurus and marketers, to brands building their own Google+ empires. If you’re wondering how to successfully run your small business, Google+ may be one of the keys. It’s beneficial for businesses that are on a continual … Read More
Posted by Resource Nation on January 6, 2014 in Marketing, Sales 2.0, Social Media, Social Networking [ 0 Comments ]
The Internet has a lot to offer small businesses, but, for the most part, they have yet to establish themselves with as strong a presence as their larger, more robust counterparts. A new study suggests that’s about to change.
Research from j2 Global, a digital media company, found that more than one-quarter of small businesses plan to increase their online presence in 2014. One of … Read More
Posted by Resource Nation on November 26, 2013 in Social Networking, Startups [ 0 Comments ]
There are many reasons to think Google Plus is the neglected stepchild of the social networking world. The perennial giants – Facebook, Twitter and LinkedIn – have taken much the larger share of the business world’s focus. Even sites like Pinterest and Instagram have garnered far more attention of late than Google’s social media offering. However, for small-business owners and entrepreneurs looking to expand brand … Read More
Posted by business on February 26, 2013 in Blogging for Business, Business Start Up Advice, Internet Marketing, Marketing, SEO, Social Media, Social Networking [ 1 Comment ]
We know you’re a smart, savvy business owner (you’re reading this post, after all), so we know you’ve written a thoughtful business plan that you revisit periodically.
We also know that you have an easy-to-navigate and easy-to-find website, where customers can find and buy what they’re looking for with no hassles. Now all that’s left to do is increase traffic to your site.
For … Read More
Posted by business on January 17, 2013 in Marketing, POS Systems, Small Business Efficiency, Social Media, Social Networking [ 0 Comments ]
What does 2013 hold for POS Systems?
We’ve looked into our crystal ball (well, actually we checked in with industry experts who’ve been looking into their crystal balls) to find out what sort of new and exciting features to be on the lookout for.… Read More
Posted by Rachel Hyun Kim on April 4, 2012 in Branding, Internet Marketing, Social Networking [ 0 Comments ]
In the past, marketers would rely on traditional media in order to send the message out to their audience. However, with the advent of the Internet, social media, and changing standards of connectivity, much of the audience has shifted online. Many companies have addressed this shift through a variety of ways, whether through developing social media strategies or giving employees the new title of … Read More
Posted by Norman Birnbach on February 27, 2012 in Social Networking [ 0 Comments ]
We’ve been issuing annual predictions going back a decade now. Our goal is to help our clients more effectively understand and engage on topics of interest for social media (and sometimes this is best done in February).
- The desire to be connected 24/7 may change
Posted by Jessica Sanders on February 14, 2012 in Social Networking [ 2 Comments ]
As a small business, you adore your customers and loyal followers for making you who you are. Without their love and support you may not be here today. So how do you repay them? Shower them with gifts (aka tweets) that hold giveaways, deals, coupons, and so much love.
Twitter can be a great tool to show your customers how much you appreciate them. However, … Read More