Why You Should Treat Your Customers Like Friends

Posted by Jessica Sanders on January 30, 2012 in Small Business Efficiency [ 0 Comments ]

In a business, especially a small business that may be struggling to get moving, it’s easy to focus on the financial aspects. Getting capital, paying bills, hiring employees; it’s an all consuming stress that can cloud your ideas about what the business needs to be successful.  Yet, an article I recently read on Entrepreneur.com profiled a flourishing startup jewelry business, Gemvara, whose main focus was … Read More

Why You Can’t Overlook the Follow-Through in Business

Posted by Guest Author on January 25, 2012 in Business Etiquette [ 1 Comment ]

For the love of God, please just do what you say you will do. Simply follow-through.

Professionally I interact with a lot of different types of people from young entrepreneurs and budding professionals to seasoned creatives and experienced venture capitalists. I’ve noticed that one common thread of success (or lack thereof) is the follow-through.

At the end of our first or second call, it goes … Read More

Should You Hire A Facebook Page Designer?

Posted by Jessica Sanders on January 23, 2012 in Branding, Internet Marketing, Marketing [ 0 Comments ]

Facebook has taken its place as the number one social media site for businesses.  According to Hubspot Blog, 70% of all businesses use Facebook for marketing. With that said, how many of these pages are actually done well? Unfortunately, many companies still don’t know how to put their page together in a beneficial way.

As a free source for marketing and user generated … Read More

2012 Presidential Candidates For Small Businesses [Infographic]

Posted by Guest Author on January 18, 2012 in Business News [ 0 Comments ]

Which 2012 presidential candidate is best for small businesses? A summary of the top 2012 presidential candidates and the main issues related to small businesses including minimum wage, tax rates, business expenses, and more from our good friends over at Fast Up Front.

The Lost Art of Business Etiquette

Posted by Jessica Sanders on January 16, 2012 in Business Etiquette [ 0 Comments ]

In a business world that relies heavily on e-mails and phone calls, you may need a refresher course on what is necessary and appropriate for in person meetings. Interested in how your etiquette currently stacks up? Take a stab a Miss Business Etiquette’s Quiz.

Regardless of how often you find yourself in a business meeting setting, keeping with proper business etiquette is always important.… Read More

Designing Offices with Productivity in Mind

Posted by Rachel Hyun Kim on January 11, 2012 in Small Business Efficiency [ 2 Comments ]

A boring, uninspiring workspace can have employees dreading going into the office. When they drag themselves into their cubicles, oftentimes their motivation to work drastically decreases. As a result, productivity plummets and the company suffers all because of a mismatched color scheme or lifeless environment.

However, companies can easily avoid this problem with a few office design makeover tips.  The office is the space in … Read More

How to Benefit From User Generated Content

Posted by Jessica Sanders on January 9, 2012 in Business Technology [ 0 Comments ]

The New Year is shaping up to be the year of the consumer. The rise of social networking sites has given customers the power to rapidly spread their like or dislike of a product. According to Bazaarvoice.com, 53% of people on Twitter recommend companies and/or products in their Tweets, with 48% of them delivering on their intention to buy the product.

Whether negative or … Read More

Improve Your Website with User Experience in Mind

Posted by Rachel Hyun Kim on January 4, 2012 in Web Design [ 0 Comments ]

If your small business has a website, blog, or social media presence, then you’re certainly following the technological curve. However, there are a number of advanced tips that webmasters can use that will have an impact on their business. Many companies understand the importance of SEO and PPC, which will increase traffic to their site; however these visitors are wasted if they are led … Read More

5 Computer Maintenance Tips and Tricks for the 2012 Office

Posted by Amanda DiSilvestro on January 3, 2012 in Computer Maintenance [ 0 Comments ]

The New Year is the perfect time to start fresh and take some of those company problems off the back burner. One of the most common things business owners tend to ignore is computer maintenance. It seems so easy, but when it comes time to sit down and protect a computer, many do not know where to begin. For most office workers, shutting it down … Read More