Resource Nation Blog - Small Business Articles, Resources and Advice http://www.resourcenation.com/blog Just another WordPress weblog Fri, 21 Nov 2008 21:11:22 +0000 http://wordpress.org/?v=2.5.1 en The Power of Email Newsletters http://www.resourcenation.com/blog/the-power-of-email-newsletters http://www.resourcenation.com/blog/the-power-of-email-newsletters#comments Fri, 21 Nov 2008 21:11:22 +0000 Dena Meeder http://www.resourcenation.com/blog/?p=139 Email newsletters are a powerful tool that can be used to boost your marketing efforts, without draining your marketing budget. They provide a platform to discuss issues happening in your market, your customers’ potential concerns due to economic shifts and new tips, tools or products.

Offering a newsletter benefits you in multiple ways, including:

1. Helping to build your email list

2. Establishing you as…

]]> http://www.resourcenation.com/blog/the-power-of-email-newsletters/feed A Small Business Owner’s Prayer For Obama http://www.resourcenation.com/blog/a-small-business-owner%e2%80%99s-prayer-for-obama http://www.resourcenation.com/blog/a-small-business-owner%e2%80%99s-prayer-for-obama#comments Fri, 21 Nov 2008 16:56:51 +0000 AndyBirol http://www.resourcenation.com/blog/?p=142 President-Elect Obama:
As you take power for what is the most remarkable statement our country has made in ages and having run the best campaign ever, we know you are taking over what will be the worst job in the world.

  • We want your optimism to be contagious and your can-do-attitude to inspire us
  • We are terrified you will tax us and hold…
]]> http://www.resourcenation.com/blog/a-small-business-owner%e2%80%99s-prayer-for-obama/feed Top 11 Marketing Taglines of 2008 http://www.resourcenation.com/blog/top-11-marketing-taglines-of-2008 http://www.resourcenation.com/blog/top-11-marketing-taglines-of-2008#comments Thu, 20 Nov 2008 18:27:52 +0000 Nadia Ibanez http://www.resourcenation.com/blog/?p=144 This year’s marketing tag lines have been incredibly catchy. From political campaigns to electrical devices, marketing campaigns and hot shot advertising agencies seem to be wittier than year’s past. Here are the Top 11 Marketing Taglines:

  1. Change we need – Barack Obama 2008 political campaign. These three simple words were embedded into the mind’s of voters via bumper stickers, commercials, marketing tools and…
]]> http://www.resourcenation.com/blog/top-11-marketing-taglines-of-2008/feed Year-End Financial Planning Preparations for the Small Business Owner http://www.resourcenation.com/blog/year-end-financial-planning-preparations-for-the-small-business-owner http://www.resourcenation.com/blog/year-end-financial-planning-preparations-for-the-small-business-owner#comments Thu, 20 Nov 2008 18:09:27 +0000 Peter Miralles http://www.resourcenation.com/blog/?p=147 As this historic year comes to a close, it will be necessary for all small business owners to take time from their busy schedules and conduct careful inventories of their respective financial situations. Unfortunately, in many cases due to the dramatic downturn of the second half of 2008 it will be a difficult and painful process. As a small business owner…

]]> http://www.resourcenation.com/blog/year-end-financial-planning-preparations-for-the-small-business-owner/feed The New Identity Theft Law: Will It Work? http://www.resourcenation.com/blog/the-new-identity-theft-law-will-it-work http://www.resourcenation.com/blog/the-new-identity-theft-law-will-it-work#comments Thu, 20 Nov 2008 17:57:17 +0000 Garrett Sutton http://www.resourcenation.com/blog/?p=146

Identity theft is now a pandemic, and a scourge for its victims. Is the federal government finally ready to fight back?

The Identity Theft and Restitution Act of 2008 was recently signed into law by President Bush. The new law is supposed to make it easier for the government to convict those charged with pursuing computerized identity theft. Supporters tout this legislation as allowing…

]]> http://www.resourcenation.com/blog/the-new-identity-theft-law-will-it-work/feed How to Reduce Financial Statement Audit Costs http://www.resourcenation.com/blog/how-to-reduce-financial-statement-audit-costs http://www.resourcenation.com/blog/how-to-reduce-financial-statement-audit-costs#comments Wed, 19 Nov 2008 17:54:17 +0000 Jason Kruger http://www.resourcenation.com/blog/?p=141 Because of the economic conditions that are currently facing our economy, many businesses are struggling to remain cash flow positive.  In order to accomplish this, the first thing that companies look to do is to reduce expenses.

As we approach the end of 2008, companies are also in the process of completing their 2009 budgets.  While the prospects of reducing…

]]> http://www.resourcenation.com/blog/how-to-reduce-financial-statement-audit-costs/feed 5 Small Business Internet Marketing Myths http://www.resourcenation.com/blog/5-small-business-internet-marketing-myths http://www.resourcenation.com/blog/5-small-business-internet-marketing-myths#comments Wed, 19 Nov 2008 16:11:34 +0000 Jason Lancaster http://www.resourcenation.com/blog/?p=140 http://www.resourcenation.com/blog/5-small-business-internet-marketing-myths/feed Best Voip Phone System Apps for your iPhone http://www.resourcenation.com/blog/best-voip-phone-system-apps-for-your-iphone http://www.resourcenation.com/blog/best-voip-phone-system-apps-for-your-iphone#comments Tue, 18 Nov 2008 15:56:11 +0000 gbravo http://www.resourcenation.com/blog/?p=134 If you’re someone who always ends up having to shell out extra money for your monthly cell phone bill because 1,000 anytime minutes just isn’t enough, there’s a solution for you (and, don’t worry, it does not involve talking less). VoIP (voice over internet protocol) phone systems no longer only pertains to the world voip business phone systems, and its advantages have…

]]> http://www.resourcenation.com/blog/best-voip-phone-system-apps-for-your-iphone/feed I Didn’t Know You Do That! http://www.resourcenation.com/blog/i-didn%e2%80%99t-know-you-do-that http://www.resourcenation.com/blog/i-didn%e2%80%99t-know-you-do-that#comments Thu, 13 Nov 2008 23:00:25 +0000 AndyBirol http://www.resourcenation.com/blog/?p=133 No simpler words have ever hurt an owner more. Despite all your messaging, marketing, selling, and posturing, you learn it’s all for naught when:

• At a networking event, you overhear a colleague refer an ideal prospect to a competitor of yours. When you ask your colleague why he referred your competitor and not you, he says, “I didn’t know you…

]]> http://www.resourcenation.com/blog/i-didn%e2%80%99t-know-you-do-that/feed Clever Tools to Improve Your Online Marketing Efforts http://www.resourcenation.com/blog/clever-tools-to-improve-your-online-marketing-efforts http://www.resourcenation.com/blog/clever-tools-to-improve-your-online-marketing-efforts#comments Tue, 11 Nov 2008 19:15:06 +0000 gbravo http://www.resourcenation.com/blog/?p=130 We’ve all heard of SEO (Search Engine Optimization) and PPC (Pay Per Click) by now. These tools help you track the progress of your online campaigns in real-time so you can make tweaks to fully tune your marketing budget and maximize your dollar. Before you start implementing the below efforts, use www.websitegrader.com to analyze your website rankings in comparison to your competitors. After…

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