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Inbound Telemarketing for Small Businesses

Large businesses like hotels or retailers aren’t the only ones who can benefit from using inbound telemarketing services. Inbound telemarketers work the same way as outbound call centers, except they receive, rather than place, calls.

Inbound telemarketing companies can allow a smaller company to outsource receptionist or customer service functions. For example, many smaller retail businesses that sell products over the internet set up accounts with inbound call centers to receive inquiries about products and to place orders. If you sell perishable products that customers usually like to order over the phone, like flowers or food, hiring an inbound telemarketer will allow you to process orders more quickly- a must for any business that sells perishable goods.

Small service businesses can also use call centers for appointments and reservations. Salons and spas can especially benefit from using a call center during busy seasons, such as around Valentine’s day, where the call volume might be too heavy for a single receptionist to handle effectively.